What you can learn & apply right away from the ESOMAR Qual conference (4th post: When insights from pain can lead to positive transformation)

For all those who could not attend the ESOMAR Global Qualitative conference in Paris, this is a quick update on what we got out of the various papers (I am posting one a day) – our researchers at Vox Populi have written out a sort of digital cheat sheet to help you decide which papers (#longread) you want to read. At the very least, it will help you pick ideas quickly to apply to your work (#quickpicks).

When insights from pain and adversity can lead to positive transformation